National Certificate in Marketing Management N4-N6

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National Certificate in Marketing Management N4-N6

TVET 18 Months Register

The programme progresses through three levels. Each N Level takes place over one semester. After each semester, you are eligible for a National Certificate on that level. We recommend continuing through all three levels in order to qualify for the National Diploma. The National Diploma requires students to work for 18 months at a Marketing Institution before they are entitled to receive the highly respected Diploma.

Period of delivery: one semester per level (18 month programme)

Section 1

Entry Level Requirements

N4

N5

N6

• An appropriate National Senior
Certificate or Grade 12
• NCV L4

• A National Certificate: N4:
Marketing Management or an
Equivalent Qualification

Section 2

Modules by Semester

N4

N5

N6

• Marketing Management
• Entrepreneurship and Business
Management
• Management Communication
• Computer Practice

• Marketing Management
• Sales Management
• Entrepreneurship and Business
Management
• Computer Practice

• Marketing Management
• Sales Management
• Marketing Research
• Marketing Communication

Section 3

Articulation Options

N4

N5

N6

This qualification has been designed to
allow entry into N5.

This qualification has been designed to
allow entry into N6.

Higher certificate, Diploma
or Bachelor’s Degree.

The following criteria must be met in order to write the National DHET Examinations

* DP 40%

* Attendance Ratio 80%

Section 4

Career Paths

Salesperson
Marketing Manager
Marketing Researcher
Marketing Communications Expert
Marketing Consultant
Advertiser

Section 5

Learning Outcomes

Nature and extent of personal sales, sales forecasts and quotas, sales territories, the sale process, types of sales, improvement of personal effectiveness
Intro to Mercantile law, Law of contract, Contract of sale, Credit Agreements, Lease, Contracts of service, Negotiable instruments
Product and service policy, Distribution Policy, Price Policy, Promotion Policy
The management functioning of marketing, Industrial marketing, The marketing of services, International marketing
The research process, Sources of information, The questionnaire and its launching, The use of random sample tests in market research, Analysis of data, Forecasting and question analysis, and Reporting

Section 6

National Diploma: Marketing Management

Completion of National Certificates: Marketing Management N4, N5 and N6 as above plus 18 months of practical experience in a workplace shall result in the award of a National Diploma: Marketing Management.